Everything bought and sold today is based off of other people's ideas and methods and merely has a "stamp" to differentiate itself.
Then I would refer to that as both stealing (using other people's ideas and methods for which the original creator is not compensated) & greed on the producers part, particularly for people who already have a good understanding of increasing athletic performance.
It's money which can be best spent on more important items & necessities, not knowledge which is being rehashed that I have already acquired.
It all comes down to the root of all evil & greed.
It's survival of the fittest out there, a dog eat dog world.